OUR BRANDS

ABOUT US

BIAS RETAIL LLC has been a pioneering force in the retail franchise sector which was established in 2012 with the aim of developing a select portfolio of international retail brands, which can be expanded across the Middle East region using our exceptional market knowledge and experience to grow at pace.

We are committed to delivering new brands and new retail platforms to offer innovative retail experiences that drive customers to our stores recurrently.

We emphasis on Fashion and Footwear, Food and Beverage, Life Style, Beauty & Accessories sectors, whilst striving to partner with the best in class brands.

Our business focus is to establish long lasting and mutually beneficial relationships with brand partners so that we may bring the very best shopping experiences and product offerings to local customers.

VISION

To be recognized as one of the leading retail organizations in the Middle East in terms of total operational standards, customer satisfaction and our mutual beneficial relationships with brand partners.

MISSION

To provide Middle East markets with the best assortment of retail offerings from international brands which are highly respected within their respective home markets and on the international stage.