Pico MENA

Pico is one of the world's leading experiential marketing service providers. We pride ourselves on our ability to deliver Total Brand Activation for many of the Fortune 500 companies, government bodies and non-government organisations. With a track record of 40 years in the industry, Pico has earned an unparalleled reputation for creating concepts and transforming them into living, breathing realities. Be it a live event or a permanent themed environment, we create the live experiences that active your brands to harness an emotional impact that lingers longer with lasting impact. Paramount to our success lies in our insistence on servicing our clients and partners with Creativity, Knowledge and Reliability. We provide total solutions on brand activation as well as satisfy individual needs on specialised areas. Our core businesses include design and fabrication of exhibition stands; general contracting and technical services for trade show organisers; event hall and facility management; events, conferences and show management; supply and installation of overlays for venues; permanent exhibits for museums and themed environments; interior fit-out; and brand signage. Pico Far East Holdings Limited has been listed on the Hong Kong Stock Exchange since 1992 (HKSE Stock Code: 752). In the financial year of 2006, Pico Far East Holdings Limited reported a turnover of HK$1.8 billion. Its associate company, Pico (Thailand) Public Company Limited has also been listed on MAI of Thailand since 2004 (Stock Code: PICO).

Our philosophy of “Total Brand Activation” is an insightful, response-driven approach that does not conform to fixed rules, limited creativity or pre-packaged solutions. We create immersive audience experiences that ignite the right emotions, deliver honed messages and stimulate the desired responses. Across all face-to-face environments, we activate touch points with customised live and digital interactions to create engagements and profound relationships with target audiences.